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New Marketing Plan? The 3 Best Places to Find Market Info

If there’s one thing you can count on in business, it’s change. Companies must constantly evolve to keep up with market trends, changes in technology, economic forces, customer attitudes, and more. Therefore, it’s important that companies update their marketing plans on a regular basis to reflect the changes in these outside forces. Where to Conduct […]

How to Make the Most of Your Marketing Budget

It’s no secret that all companies have to do more with less resources these days. Unfortunately, one of the first budgets to get slashed in tough times is the marketing budget. Marketing can have a very blurry ROI, and despite the fact that marketing is what generates new business, it’s seen as non-essential in many […]